Best Email Marketing Services
Reach your targeted audience directly with the right content
What is Email Marketing
Email Marketing is the perfect opportunity to remain at the forefront of your customers minds. It’s an opportunity to re-engage old customers, grow your community, and create stronger customer bonds. These days most people receive all their communication electronically (what is a letterbox?). Though we’re still fond of the ye ole carrier pigeon as an effective mode of delivery, they’re going out of fashion & quickly being replaced by a much faster mode of communication delivery that doesn’t get lost nearly as much, it’s called email. What that means is that traditional marketing approaches are no where near as cost and time effective, and people will probably shrug you off as junk mail – basically, unless there’s that unholy little police or government stamp on the front of your envelop, no one’s going to open you. Fortunately, email marketing offers an effective and cost efficient solution.
The Challenge of Email Marketing
Effective email marketing is not about bombarding potential customers with spam messages. Similar to our Google Ads services, professional email marketing services can help you to tailor your campaigns and ensure that you offer value to your potential customers. An email marketing agency can help to identify your target market and assist you in generating effective content that will keep your customers interested in your products and services.
The key to successfully email marketing perth businesses is about understanding your readers, and using engaging and valuable content to develop the relationship, your expertise and ultimately your brand.
Types Of Email
Welcome email
Welcome email is the very first email a user receives when they confirm their sign up on your site. These emails have to be made and set in place beforehand and don’t need to be changed afterwards.
Promotional emails
These are the regular email marketing campaigns that must be made with precision of user interest to maintain a regular engagement and a relationship to be more concrete. These include showing regular products or services in emails.
Transactional emails
Transactional emails are different from regular email marketing campaigns. They are generated automatically and are set predefined. They trigger when a user interacts with website content mostly i.e someone registers on your site, sending an order receipt, confirm subscription details etc.
Abandoned Cart/Checkout
As the name indicates these abandoned cart emails are the ones that user receives once they leave your site having placed something in the cart but didn’t purchase anything. These are also called remarketing emails and tend to increase the overall sales to almost 38%. We can give coupons or discount in these emails to bring back the customer.
Sales emails
The purpose of sales emails are to target any sales event running on your website. They show discounts, coupons or are being sent according to users needs and previous interactions. They can be event oriented or general in purpose.
Feedback emails
Feedback emails are necessary to have the customers review on the products/services they bought from you. These emails improve customers engagement and also gives you the opportunity to overcome any issues.
Get In Touch To See How We Can Make A Difference
Being the industry leaders, we offer free consultation to our clients for better understanding of their business models and current problems in the way. After we receive a free consultation inquiry, we gather our marketing team to work on how we can transform your business and suggest what works best for you.
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Packed to the rafters with email marketing features
01.
Quicklinks
Auto-generated list of article titles (with anchor links) in your newsletter.
02.
Share functions
Readers may share an entire email or individual article on social networks.
03.
“Read more” links
Keep articles concise, then expand them to full length within the email.
04.
Social media integration
Direct readers to your organisation’s social media networks.
05.
Archives
Link to archives for readers to review past publications.
06.
Calendar lists
Create dynamic event calendar lists based on existing event data.
07.
Forward functions
Readers may forward an entire email or individual article.
08.
Google maps
Automatically add maps and set zoom levels based on an address.
09.
A/B Testing
Test subject lines and automatically publish the best performing version.
10.
Videos
Easily embed YouTube videos directly within your newsletter.
11.
Subscription forms
Capture new contacts and add them to your mailing lists.
12.
Rules and dynamic content
Set rules on content blocks to restrict visibility by: mail group, data or behaviour.
13.
Welcome emails
Automatically issue welcome emails when a designated mail group is joined.
14.
Interactive polls
Gather instant feedback from your readers in an engaging way.
15.
Drag and drop
Drag and drop content widgets, layout blocks, and videos/images.
16.
GA Tracking
Easily add your campaign tracking information
17.
Email Reporting
Get information on opens, click throughs and where they clicked
18.
Compare Statistics
Compare emails and campaigns to find out best performing emails, articles and more.
19.
Integrations
Multiple integrations with a range of CRM’s